Gartner Blog Network

Werner Goertz
Research Director
1 years at Gartner
21 years IT Industry

Werner Goertz is a Research Director within Gartner's Personal Technnologies team, where he covers personal devices (smartphones, PCs/Ultrabooks, tablets/ultramobiles and wearables) and IoT. A special emphasis of his research lies in the Human Machine Interface (HMI) and multimodal I/O technologies: voice/speech processing and recognition, facial recognition and eye tracking, biometrics and motion/gesture control. Read Full Bio

Three Major Themes and Ten Other Topics to Look For at CES 2018

by Werner Goertz  |  December 11, 2017

The annual Consumer Electronics Show in Las Vegas has changed over the years, from a “gadget show” to focusing on “consumer experiences”: times are over when you’d expect the latest and greatest device to be announced! Instead: use cases, demos and consumer benefits created through cross-vendor collaboration will be the highlight. Three major themes stand […]

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Virtual Personal Assistants (VPAs) Enhance Enterprise Workforce Productivity

by Werner Goertz  |  November 30, 2017

Since the introduction of VPA devices (such as Amazon Echo) to consumer markets in early 2015, users have begun to realize how natural language processing (NLP) can reduce friction and encourage adoption. Consumption of audio content, management of connected home services, and shopping bots have spawned a multi-billion dollar market for VPA devices(1) and caused […]

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“AI Pragmatics” – Linguistics Help Monetize Cloud Intelligence

by Werner Goertz  |  November 24, 2017

Modern linguistics and the early application of AI and Machine Learning have much in common. Designers of AI solutions can learn how to make a meaningful, measurable, and profitable impact through understanding language theory of the late 20th century: B.F. Skinner‘s (1) behaviorist application of operant conditioning  posits language acquisition as a learning process of stimuli and […]

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Apple HomePod Delay Highlights Resiliency of Amazon Echo and Google Home Against Market Entrants

by Werner Goertz  |  November 18, 2017

I must admit: when I started our Virtual Personal Assistant (VPA) Speaker forecast snapshot (see: Forecast Snapshot: VPA-Enabled Wireless Speakers, Worldwide, 2016-2021), the assumptions were that Amazon’s Echo products were first to establish the market, but over time two challenges would happen: commodity vendors would adopt VPAs into their cost-reduced / white labeled designs and compete on […]

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11 Ways How Personal Technologies Will Disrupt Healthcare in 2018

by Werner Goertz  |  November 13, 2017

Think beyond Fitbit! Personal technologies will have a major, disruptive  impact on the way healthcare is delivered, experienced and monetized in 2018. Areas that are touched are: 1. Administrative Patient onboarding at hospitals and care providers through biometrics and voice-enabled self-service kiosks. 2. Patient Monitoring / Elder Care Connected home systems commoditize video monitoring and in many […]

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AI Literacy Is the New Computer Literacy

by Werner Goertz  |  November 8, 2017

When I was a teenager, my dad took me aside and said: “Son, I want you to put down that Fender Stratocaster and stop reading those books, because the only way you’ll ever get a decent job is if you become “computer literate”. What are we telling teenagers nowadays? Surely, we’re not sticking Generation Z behind […]

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Get Ready for Alexa, Cortana, Google Assistant Speakers Not Made by Amazon, Alphabet, or Microsoft!

by Werner Goertz  |  November 4, 2017

Less than three years into to VPA speaker revolution, we are beginning to see (and buy!) the anticipated products (see Gartner’s “Market Trends: VPA Speakers, 2017″)  that natively implement AIs, but are made and sold by third parties. The AI vendors are making their voice platforms available to third parties because, let’s face it, it’s more about […]

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10 Things IT Managers Expect from an AI Before Considering Deployment

by Werner Goertz  |  November 2, 2017

Virtual Personal Assistants and AIs have penetrated my home: Can’t mention the A-word any more without weird things happening! Only a matter of time until I can say “Dial me into my 3pm conference call” and my AI will know my calendar, access the dial-in numbers and place the call through my VPA speaker. But […]

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Amazon: Cloud Cam and Amazon Key service remove friction from home delivery

by Werner Goertz  |  October 25, 2017

Today’s announcements from Amazon underscore Amazon devices’ strategy to immerse the consumer in the Amazon ecosystem, drive consumption and remove friction. Amazon’s indoor connected cameras (Cloud Cam) are parts of a cloud-enabled delivery process that is aware of the consumer’s purchase, tracking last-mile delivery status and working towards an improved buying experience. It addresses a […]

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Eight Factors Improve VPA Relevance

by Werner Goertz  |  October 24, 2017

Think that the bigger the knowledge base the happier the user? Think again! Why does my Virtual Personal Assistant (VPA) need to know Einstein’s shoe size or the number of atoms in the universe, when all I want to do is book an airline ticket? Here are eight factors that will make you either a happy […]

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