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Preview of Gartner’s Customer 360 Event

by Tad Travis  |  August 12, 2015  |  Submit a Comment


Gartner returns to San Diego for this year’s Gartner Customer 360 Summit, featuring the theme “Delivering Great Customer Experiences at the Speed of Digital Business.”  At this event, Gartner covers every strategic and tactical consideration you need to build a successful CRM and CX program.

Don Schiebenreif, Gartner  research VP with Gartner’s Industries Research group, headlines two key sessions:

  • Keynote: Customer Engagement Will Accelerate to the Speed of Digital Business.
  • Maverick Session: The Internet of Things — How to Get Ready for When Things Become Customers

I will lead two sessions at C360 this year:

  • Session: How to Achieve Strong Adoption of Sales Force Automation
  • Workshop: How to Bring B2B Sales into the Customer Experience Program

Other topics include:

  • Crafting an enterprise wide CRM vision and strategy
  • Delivering a world-class customer experience at every point of contact
  • Realizing the full potential of your CRM investments

Details and logistics are available here.

Hope to see you there.

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Category: crm  customer-experience  

Tags: c360  gartnercrm  gartnercx  

Tad Travis
Research Director
1 year at Gartner
15 years IT Industry

Tad Travis is a Director in Gartner Research. He is responsible for managing the Sales Performance Management (SPM) sector of Gartner's CRM research practice. His research focuses primarily on SPM tools and capabilities to drive sales effectiveness and efficiency in all industries. Read Full Bio

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