Gartner Blog Network

Posts from Date:   2020-1

Building a Competitive Intelligence Team

by Scot Kim  |  January 28, 2020

Establishing a competitive intelligence team is an opportunity to provide real actionable insights to product management, product marketing, executive members and sales.  To justify the budget to hire headcount to build a robust competitive intelligence team, competitive intelligence leaders should do the following: Establish key performance indicators to be held accountable Articulate in financial terms, […]

Read more »

Happy 2020! Now is the Time to Do Some Competitive HouseKeeping Items

by Scot Kim  |  January 7, 2020

The new 2020 year is upon us and though we are suffering from some of the post-holiday cheer, now is especially a great time to do some competitive collateral housekeeping items to avoid future headaches down the year.  I will prescribe 5 key housekeeping items to ensure your competitive collateral is well-kept and ready to […]

Read more »