Gartner Blog Network

Posts from Date:   2019-12

The Power of One Competitive Intelligence

by Scot Kim  |  December 18, 2019

Large companies have managed competitive intelligence for years.  However, through multiple acquisitions and/or partnerships have caused competitive intelligence to become a decentralized team.  Meaning that competitive intelligence is fragmented across different organizations.  It may not be prudent to centralize competitive intelligence due to the multiple markets these mega-vendors are in.  For instance, Dell is now […]

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Discern Between the Story and the Truth

by Scot Kim  |  December 3, 2019

A good competitive intelligence officer should be able to discern between the story and the truth.  The most important skill that a competitive intelligence analyst and/or officer should have is always be inquisitive regarding the competitor’s product.  Many times, the competition will market-specific features and functionalities that may not be entirely true when looking under […]

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