Gartner Blog Network

Posts from Date:   2018-10

Is Your Company a Competitive Aggressor?

by Scot Kim  |  October 30, 2018

Time in and time out, companies sometimes are too conservative when it comes to becoming a competitive aggressor.  Situational opportunities occasionally arises and should be considered as competitive “gifts.” To quickly capitalize on these competitive “gifts”can mean a jump of 10% increase to your revenues or even taking market share away from your fiercest competitor. […]

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Competitive Positioning vs Competitive Differentiation, Is It The Same?

by Scot Kim  |  October 23, 2018

Coming back from the Orlando Symposium 2018 show, I have learned that many companies confuse the terminology, competitive positioning, and competitive differentiation.  At times, some of them may use these two terms interchangeably.  However, there are strong distinctions between the two.  Here are my thoughts: Competitive positioning is when you position your product/solution that has […]

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Hello world!

by John O'Leary  |  October 10, 2018

Welcome to Gartner Blog Network. Stay tuned for more developments in the Gartner Blog Network!

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