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Retail Technology Investment – 60% Report Increased Spending

by Robert Hetu  |  April 6, 2016  |  Submit a Comment

Technology is top of mind for retailers as they continue to evolve toward unified commerce. Gartner and RIS News recently published the results of the 2016 Retail Technology Survey.  One of the key findings was just how much technology spending was changing:

IT Budget

In fact 30% of retailers indicate increases of more than 5% in their IT budgets.  It spending priorities were also investigated:

Top 10 TechnologiesPutting aside the required EMV payment investments, the majority of these technologies revolve around understanding customers, building personalization strategies, and more effective customer execution for promotions, campaigns and inventory.

The complete free report can be downloaded here:

Retail Technology Study 2016: Personalization Means It’s All about Me!

The webinar recording can be found here:


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Category: retail-trends  technology-and-emerging-trends  

Tags: algorithms  competition  consumers  customer-analytics  customer-centricity  digital  ecommerce  multichannel  omni-channel  personalization  retail  trends  

Robert Hetu
VP, Analyst Retail
7 years at Gartner
29 years IT Industry

Bob Hetu is a Research Director with the Gartner Retail Industry Services team. His responsibilities involve tracking the technology markets and trends impacting the broad-based retail merchandising and planning areas. Mr. Hetu is an expert in the areas of brand, vendor and assortment management, merchandise planning, allocation, and replenishment. Read Full Bio

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