Yes, you read it right, our conflict of interest checks have been updated and we now accept reviews from partners on Gartner Peer Insights.

 

Partners, including resellers, system integrators, consultants and others that do not have an exclusive relationship with the vendor, are now eligible to provide reviews on Gartner Peer Insights.

   

     

Reviews from partners will still undergo our robust moderation process to ensure we can validate the reviewers identity, the nature of their company’s relationship with the vendor they are reviewing, and the overall content of the review.   

  

PLEASE NOTE: We will only approve reviews from partners that do not have an exclusive relationship with the vendor.    

 

         

When partner reviews are published live to the site, they will be denoted as such to provide end-users with context to the partner-relationship when they are consuming the information on the live Gartner Peer Insights site:

 

       

Please Note:

   

• Partner reviews will not count towards your overall displayed star rating or sub-ratings on the site ​​
 
• Partner reviews will not count towards eligible reviews in the Gartner Peer Insights Voice of the Customer document​​
 
• Analysts will not use reviews from partners in their vendor evaluation for Magic Quadrants. If you have questions regarding the Magic Quadrant process, please reach out to Methodologies@gartner.com​​
 
• This policy will not be retroactively applied to previously submitted reviews. A reviewer is welcome to resubmit a review at which point it will be revalidated and published if approved​

 

Determining which reviews are approved and published on the site is at the discretion of Gartner Peer Insights.

 

Partner Reviews FAQ’s:

 

What are ‘Partners’?

 

• We define a partner organization as an external third-party business entity that provides business value to the vendor through services such as, but not limited to, developing the offering, GTM operations, marketing, deployment, sales, service support. Depending upon the operations, partner organizations play different roles and could be recognized by different names such as System Integrator, Consultancy, Resellers, MSPs, GTM Partners, Technology Partners, Channel Partners, or anything else. We will now be approving reviews for partners where the partner organization does not have any type of exclusive relationship with the vendor.
 

What specific partner-scenarios will be approved or rejected?

 

• We will only approve reviews from partners that do not have an exclusive relationship with the vendor. 

 

Are there any special review checks to ensure that the partners are really an authorized partner for the specific vendor?

 

• Partner status is determined based on a combination of self-identification and review of publicly available information sources. 
 

Partner reviews were rejected in the past; will those be automatically published?

 

• This policy will not be retroactively applied to previously submitted reviews. A reviewer is welcome to resubmit a review at which point it will be revalidated and published if approved.
 

How will a reader of the site know if a review was submitted by an end-user vs. a partner?

 

• Reviews submitted by individuals within a partner organization will have a label indicating them as such. 
 

Will end-users be able to filter by partner reviews vs. end-user reviews on the site? 

 

• Initially there will be no specific filter for partner reviews. We intend to review the need for this at an appropriate time.
 

Will the review survey be different for partners vs. end-users? 

 

• Review questions may differ based on the relationship with the vendor. 
 

Will partner reviews contribute to a vendor’s star rating calculation on the site?

 

• No, partner reviews will not be included in aggregated star ratings and sub-ratings.
 

Will partner reviews contribute to a vendor’s total number of published reviews shown on the site?

 

• Yes, partner reviews will contribute to published reviews counts shown on the site but will not contribute to ratings scores.
 

Will partner reviews now count towards our Voice of the Customer eligibility?

 

• Partner reviews will not count toward Voice of the Customer eligibility at this time. However, we are constantly evaluating what insights may be valuable for end users in their purchase decisions and may consider additional reports in the future.  
 

Will Analysts look at or treat partner reviews any different when they are evaluating vendors for a Magic Quadrant? 

 

• Analysts will not use reviews from partners in their vendor evaluation for Magic Quadrants. If you have questions regarding the Magic Quadrant process, please reach out to Methodologies@gartner.com   
 

If a company is a customer and partner, both – will the review show as a partner review or an end-user review?

 

• Any employee of a company that is a partner of the vendor will be tagged as a review from a partner. We will only approve reviews from partners that do not have an exclusive relationship with the vendor. We recognize that many times partners are also customers, but as part of this initial change in policy we will not count any reviews where a partner relationship has been identified toward overall rating.  
 

Do partners need to submit their review using a different review sourcing link, or can end-users and partners submit reviews to the same link?

 

• The same review sourcing link can be used for all reviews. 
 

Is there going to be a differentiation in review sourcing links the number of published partner reviews vs. end-user reviews?

 

• We do not plan to differentiate the number of published partner reviews vs. end-user reviews in review sourcing links due to the anonymous nature of the platform and to ensure anonymity of the reviewers.   
 

Are partners eligible to receive incentives for their reviews?

 

• Partners will be eligible to receive incentives. It is at the discretion of the vendor if you would like to offer your customers or partners incentives via review sourcing link campaigns.   
 

Will partner reviews be restricted to one review per partner, or can more than one person from a partner organization submit a review?

 

• As is currently with reviews from end user organizations, multiple individuals may submit a review from a partner organization.    
 

Are there any best practice recommendations on the balance of partner reviews vs. customer reviews?

 

• IT professionals have acknowledged the benefits of having perspective from partners and have also said that a balanced perspective is most appropriate.  
 

Questions? Please reach out to your aligned Program Manager or contact PeerInsightsVendorSuccess@gartner.com