I’ll be presenting on hybrid thinking this afternoon at Gartner Symposium. There’s lots of links to different resources associated with the presentation that I want to share with those attending the talk (or viewing the replay). Hence this post.
First, please tweet during the session. The hashtag for Symposium is #GartnerSym. The hashtag for hybrid thinking is #hybridthinking. And if you want to make sure the the vast design thinking community on twitter sees you scintillating tweets, you should use the #designthinking hashtag. Oh, and I’m @ironick on twitter. (That’s irony + nick, not iron + nick; I’m no ironman.)
Second, if you’re interested in some of the books and articles I mention in my talk, here’s the list:
- Tim Brown, "Change By Design: How Design Thinking Transforms Organizations and Inspires Innovation"
- Warren Berger, "Glimmer: How Design Can Transform Your Life, and Maybe Even the World"
- Harmut Esslinger, "A Fine Line: How Design Strategies Are Shaping the Future of Business"
- Roger Martin, "The Design of Business: Why Design Thinking Is the Next Competitive Advantage"
- A,G, Lafley, "The Game-Changer: How You Can Drive Revenue and Profit Growth with Innovation"
If you’d like to read the research note behind this presentation, you can read it here: Introducing Hybrid Thinking.
And last but not least, here is a great series of seven short videos explaining the various facets of design thinking/hybrid thinking: http://bit.ly/9NhSVU .
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