Blog post

Experiences from the 2008 Web Innovation Summit

By Gene Phifer | September 21, 2008 | 2 Comments

cloud computing

Gartner’s 2008 Web Innovation Summit was held last week.  It was an exciting week, with lots of good buzz from attendees and exhibiting vendors alike.  As usual, the analysts did an outstanding job delivering presentations, running roundtable sessions, and doing client 1-1 meetings.

I ran into a few surprises at the Summit.

For one, I was surprised at the number of attendees that were interested in cloud computing.  We added two full tracks of cloud content, but I thought that most attendees would be there for the two tracks of Web content.  From my informal surveys, it appears that the split was 50-50.  

Another learning is the angle on cloud computing that the attendees were looking at.  I thought that most would be interested in applications delivered via SaaS, but a large percentage were interested in infrastructure services in the cloud.

These are just a couple of top-of-mind areas that surprised me at the Summit.  More learnings to come.

Comments are closed


  • Dan Carter says:

    Had an interesting conversation on cloud computing a few weeks ago with a client. The president of this $100M construction company had recently attended a vendor “CC” presentation. Client was taken with the idea of no infrastructure cost and relying on CC capabilities – was even ok with waiting 2 to 3 years to mature.

    Take away includes companies like about are seriously looking at “CC” as alternative model with infrastructure but may need to excercise due diligence with risk of outsourcing critical mission applications.

    Cloud Computing reminds me of the retake of Buzz Lightyear’s battle cry with “To Infinity and Beyond”…..

  • Gene Phifer says:

    I think companies will adopt cloud computing much like they adopt other new technologies. Type A early adopters have already started experimentation and some adoption. Type B mainstream adopters will wait for the market to mature and for the pioneers to get the arrows in the back. Type B’s probably won’t start experimenting for 2-3 years. Type C laggard adopters will wait until the last minute. It may be a decade before these guys move on cloud computing.
    The cloud has aspects of Buzz Lightyear, but overall I think cloud computing is the next big thing in IT. The industry isn’t ready for massive adoption yet, but it is maturing rapidly.