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Do You Have a Digital Extremist in Your Organization?

by Don Scheibenreif  |  October 17, 2013  |  Comments Off on Do You Have a Digital Extremist in Your Organization?

This year, Nick Ingelbrecht and I had the privelege of being selected to develop what Gartner calls Maverick Research. Maverick research is designed to force our clients to take a moment to think about possibilities that might not happen , but if they did, would have a dramatic effect on our lives.  It is also an opportunity for Gartner to challenge our own research positions.

With all the talk of the digital enterprise, digital business and digital technology, Nick and I asked a simple question: Who is thinking about the digital literacy of the people across your entire organization, not just the IT group? Do you as CIOs and IT leaders know what digital literacy is and what it truly means for the future of your enterprise? Does the collective digital literacy of your organization match up to your digital ambitions?  In fact, we discovered Gartner itself did not have a cohesive definition of Digital literacy or answers to the questions we raised. It was as if everyone knew what digital literacy meant, and no further discussion was needed. 

So Nick and I produced a report: Maverick* Research: Profit from Society’s Digital Evolution or Be Dominated by It.  In this research note, we offer Gartner’s  definition of digital literacy (Digital Dexterity), but even more important, we will tell you about a troubling trend between technology geniuses and the rest of us that has the power to reshape our society and our very livelihoods – we call them Digital Extremists. A video of my debut presentation at Gartner Symposium 2013  in Orlando, Florida is available to Gartner clients who attended the event and selected this option on

If you think you don’t have to deal with digital literacy or Digital Extremists, think again.

What are your thoughts on digital literacy? How are you thinking about it for your organization?



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Category: digital-literacy  

Don Scheibenreif
Vice President and Distinguished Analyst
9 years at Gartner
9 years IT Industry

Don Scheibenreif is a Distinguished VP Analyst with Gartner's Customer Experience research group. He works with with Customer Experience and other IT leaders on how emerging trends and digital business will impact CX and enterprise digital transformation. Read Full Bio

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