Gartner Blog Network

Posts from Date:   2013-3

What If Your Grocery Store Really Knew You?

by Don Scheibenreif  |  March 29, 2013

When we go grocery shopping today, we literally get thousands of messages hurled at us while we shop: displays, shelf tags, sampling, flyers, floor decals, checkout candy racks – the list goes on and on.  All there to get you to notice and buy all types of products. What if you walked in the door and […]

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Jumping In to the Social Soup

by Don Scheibenreif  |  March 22, 2013

Greetings, My name is Don Scheibenreif and I have been a Gartner Analyst since September 2010. In my coverage I help the IT professionals who work with Marketing at Consumer Goods and Life Sciences companies around the world. Specifically, I advise them on how their companies can leverage technology to connect and engage their consumers […]

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