A Product Centric operating model benefits from
– Block funded budgeting
– Capability aligned
– Distributed decisions
– Products over projects
– Dedicated resources
– Continuous delivery
– supported by Enterprise Governance partners
But companies often struggle to staff the role of product manager, especially when it is new to the transition from projects to products . This Role Description guide the processes of recruiting or repurposing staff considering the Role Overview, Primary Responsibilities and Activities, Job Requirements ( Experience, Key Behaviors, Competencies ) for Digital business.
Product Manager Role Description for Digital Business
Deacon D.K Wan, Mike Gilpin
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