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Digital Workplace Interest Growing Steadily

by Carol Rozwell  |  March 4, 2015  |  Submit a Comment

Much of my inquiry of late relates to digital workplace. We’ve seen a steady growth in interest from clients who want to harness the power of intuitive technologies to make employees carrying out nonroutine work more effective.

This begs the question about whether digital workplace is really different from other technology-enabled changes that preceded it such as social business. Or, to ask the question another way, is digital workplace just a new moniker for an old concept?

I would argue that the organizations we see undertaking digital workplace initiatives are trying to do something novel. To summarize the differences:

  • The focus is clear: improving nonroutine, high-impact work. No squishy goals about making people ‘social.’ No  more attention to automating routine work.
  • The outcomes are related to performance: making employees more effective. Not productive, effective. And employees in key roles such as sales, customer service and R&D. Not to say that employee effectiveness is other roles is less important, just to say the digital workplace initiatives kick-off in mission critical areas of the business.
  • The technology is nicer: consumerization is part of it, and there are smart machines in the offing that can anticipate and augment human efforts.

There are also a number of other predictions we’ve made about the changes ahead. A few of them are presented in the following infographic:


If you’d like to learn more, check out the agenda for the Digital Workplace Summit in Orlando and watch our progress by following #GartnerDWS. Questions? Post a question or contact me at or @CRozwell.


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Category: change-management  collaboration  knowledge-management  social-networks  

Tags: communities-of-practice  digital-workplace  organizational-change  social-networking  

Carol Rozwell
VP Distinguished Analyst
11 years at Gartner
21 years IT industry

Carol Rozwell is a vice president and distinguished analyst on Gartner's Digital Workplace team. Read Full Bio

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