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Cord-Cutting Creates a More Complicated Landscape for Ad Buyers
by Bryan Yeager
February 14, 2019
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Breaking up With a Brand You Love is Harder Than it Sounds
by Bryan Yeager
November 21, 2018
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Successful Marketing Personalization Requires Going Beyond Gimmicks
by Bryan Yeager
September 14, 2018
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Four Questions to Ask When Considering a Mobile Marketing Platform Investment
by Bryan Yeager
August 16, 2018
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The GDPR: A Game-Changer for Personalized Marketing?
by Bryan Yeager
February 23, 2018
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How Do You Make Sense of Your Martech Stack? Visualize It.
by Bryan Yeager
February 01, 2018
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Brands Prioritize Tackling Fraud, Safety Challenges As They Pour More Money into Digital Ads
by Bryan Yeager
November 30, 2017
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How Much Marketing Technology Is Enough?
by Bryan Yeager
October 13, 2017
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Taking a Fresh Look at Beacons
by Bryan Yeager
March 24, 2017