Gartner Blog Network

Brian Burke
Research Analyst
9 years at Gartner
29 years IT industry

Brian Burke is an analyst for Gartner, specializing in enterprise architecture and gamification. His groundbreaking work in the development of federated architectures has been implemented in hundreds of organizations in both... Read Full Bio

Gartner Redefines Gamification

by Brian Burke  |  April 4, 2014

Gamification is often loosely defined, leading to market confusion, inflated expectations and implementation failures. An updated definition is required to clarify what gamification is, and what it is not. Gartner is redefining gamification as “the use of game mechanics and experience design to digitally engage and motivate people to achieve their goals” The key elements […]

Read more »

G-A-M-I-F-Y has (almost) Arrived!

by Brian Burke  |  March 28, 2014

My new book GAMIFY is about to be released (April 8), but in fact, the hard copy version is already shipping on To celebrate, I’m offering 20 copies (digital or hardcover) to the first 20 people who post on Twitter with the hashtag #GartnerGamify. After you post your tweet, make sure to follow me […]

Read more »

In 2014, Enterprise Architects Must Play Both Foundational and Vanguard Roles

by Brian Burke  |  January 17, 2014

Gartner’s survey of more than 2,300 CIOs highlights the need to respond to the dual goals of effectiveness and digitalization. CIOs understand the need to build digital leadership, but 42 percent don’t feel they have the talent for a digital future. According to Gartner VP and Fellow Dave Aron, “2014 will be a year of […]

Read more »

Emerging Technologies Open New Horizons for Gamification

by Brian Burke  |  January 16, 2014

Gamification often combines real and virtual world experiences, but most often the interface is a limited to the capabilities of a smartphone or a wearable monitor such as the Nike+ FuelBand. Advances in human interface technologies such as head mounted displays, augmented reality, natural language interfaces and gesture control are beginning to provide entirely new […]

Read more »

The Limits of Gamification in the Workplace

by Brian Burke  |  January 14, 2014

In the Wall Street Journal article, “The ‘Gamification’ of the Office Approaches”, Farhad Manjoo is justifiably concerned about the growing trend for managers to try to turn work into a game by simply adding points, badges and leaderboards. Manjoo observes, “Getting people to do things they don’t really want to do turns out to be […]

Read more »

What’s Next: The Gamification of Everything

by Brian Burke  |  January 27, 2011

Gamification is set to become a important trend, impacting many areas of business and society.  Gamification can be described as the application of game mechanics to non-game environments.  The gamification of social networking and location based services as exemplified by Foursquare, Gowalla and SCVNGR are probably the most recognizable with badges, mayorships and rewards offered […]

Read more »

EA Summit London – That’s a Wrap!

by Brian Burke  |  May 19, 2010

We closed out another great EA Summit in London yesterday!  Dave Aron delivered an insightful talk on how to leverage business model analogies to bring some new ideas to the business strategy planning table.  And to wrap it up, Andy Kyte discussed how to overhaul a bloated application portfolio and of course applied all of […]

Read more »

EA Summit London – Day One

by Brian Burke  |  May 17, 2010

We’ve had a great kick-off today to the EA Summit in London.  Nick Gall presented on Hybrid Thinking and how to apply this approach to build up solutions rather than decompose problems.  This is an entirely new way of looking at enterprise architecture and will be a major focus of our research in the future.  […]

Read more »

Welcome EA Summit London

by Brian Burke  |  May 17, 2010

Despite threats from the ash cloud, we’ve arrived and successfully kick-off the EA Summit in London this morning.  We’ve got a tremendous agenda lined up that I’m sure people will find the conference enlightening.  I’m especially looking forward to meeting with conference delegates, vendors and colleagues over the next couple of days at the EA […]

Read more »

EA Summit Las Vegas – Day Three

by Brian Burke  |  April 17, 2010

We’ve just wrapped up the EA Summit in Las Vegas and it seems to have been a very positive experience for everyone. The Gartner analysts and our case study speakers were very happy with the level of sophistication of the audience – great questions, comments and challenges.  Many attendees had positive comments on both the […]

Read more »