Gartner Blog Network

Tag: 'virtual-reality' Blog Posts

from the Gartner Blog Network

Virtual Reality and the Virtual Workplace

by Marty Resnick  |  October 11, 2017

At Oculus Connect, Facebook CEO Mark Zuckerberg introduced Oculus for Business and it’s about time. Virtual reality (VR) opens up many opportunities in the enterprise today specifically in the areas...

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Getting Started Developing Virtual Reality Experiences

by Marty Resnick  |  August 10, 2017

Understanding the unique technology and process considerations for developing virtual reality (VR) solutions,  ranging from 360-degree videos to fully immersed 3D simulations, is a challenge for application leaders and developers....

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Virtual Reality (VR) in Higher Ed

by Marty Resnick  |  August 3, 2017

In my recently published note "Best Practice for Virtual Reality in Higher Education" , Glenda Morgan and I recommend to  CIOs of higher education institutions to gain a competitive advantage...

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Where Virtual Reality Fits In Your Marketing Funnel (If It Fits)

by Augie Ray  |  June 23, 2016

[caption id="attachment_160" align="alignright" width="600"] Lowe's Holoroom[/caption] In my recent report for Gartner's marketing clients, "Virtual Reality: What Marketers Need to Know Now," I share an organized and cautious approach to...

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First Impressions of Oculus Rift Virtual Reality (and What It Means For Marketers)

by Augie Ray  |  June 6, 2016

[caption id="attachment_135" align="alignright" width="360"] Me in my Oculus Rift: "Yes, honey, I am totally paying attention to you and not playing a game right now."[/caption] As a frequent early adopter...

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Dear Cities in 2015

by Bettina Tratz  |  October 6, 2015

Dear Cities in 2015, A city in 2050 is built on the principles of a knowledge society that drives citizen and government entrepreneurship and interactive community engagements. At the center...

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Un-Augmented Reality: Cutting through the Briefing Hype

by Angela Mcintyre  |  February 27, 2013

My colleague Tuong Nguyen and I discuss the line-up of announcements surrounding Mobile World Congress last week. Tuong was in New York City at briefings by HTC, Canon, Metaio and Sony. Angela:...

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