Gartner Blog Network

Tag: 'showrooming' Blog Posts

from the Gartner Blog Network

Retail price matching policies are only a stop gap: 81% of retailers plan to implement consistent pricing

by Robert Hetu  |  January 6, 2014

Multichannel retailers must concede that without some compelling and legitimate reason (note this means in the eyes of the consumer) pricing cannot be different across channels for individual consumers. Every...

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Comments: 3

Stop, Or I’ll Grab Your Phone!

by Allen Weiner  |  August 22, 2012

My aunt died at the ripe of age of 95. About 40 years ago, she was the scourge of local retailers where I grew up. She was ahead of her...

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