Gartner Blog Network

Tag: 'monetization' Blog Posts

from the Gartner Blog Network

Successful OTT deployments are built around these 6 principles

by Ted Chamberlin  |  October 17, 2018

Its very interesting to see that deployments of OTT platforms usually next to traditional broadcast or PayTV platforms continue to increase in pace as many content outlets look to jump...

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Monetizing and Innovating with Information: The Art of the Possible

by Doug Laney  |  November 5, 2017

If yours is like most organizations, it’s buried in big data, much of it latent and languishing, incurring more cost than economic value. So how do you tip the scales...

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How cloud HCM data can fuel new revenue streams

by John Kostoulas  |  September 13, 2017

The cloud transition of human capital management (HCM) applications is well underway. Gartner estimates that the top three HCM application providers combined are currently managing more than 100 million employee records with...

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Why a Book on Infonomics?

by Doug Laney  |  August 23, 2017

With its publication less than a month away, many people who have heard about, got a sneak peak of, or pre-ordered my book, Infonomics: How to Monetize, Manage, and Measure...

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From Moneyball to Grand Slam Information-Based Business Models

by Doug Laney  |  July 24, 2017

In 2003, Michael Lewis published the best-seller, Moneyball: The Art of Winning an Unfair Game, featuring the nouveau analytics-based approach to evaluating baseball players developed by the Oakland Athletics' general manager,...

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Data and Analytics Strategy Predictions Through 2021

by Doug Laney  |  December 19, 2016

Several colleagues and I just published our strategy predictions for data and analytics leaders: Predicts 2017: Licensing, Legal and Language Lessons for Data and Analytics Leaders. These are not predictions...

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Information Maturity (Waaaaaaah!!!)

by Doug Laney  |  December 7, 2016

OK, the state of information maturity—how well organizations monetize, manage and measure their information assets—may not be worth throwing a tantrum over (or "spitting the dummy" for those you Down...

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Failing to Monetize Data? You Can Bank on It.

by Doug Laney  |  November 22, 2016

A few years ago my family decided to move from one of the western suburbs of Chicago to one of the northern townships about 30 miles away. As with anyone...

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Q&A Following "10 Ways CDOs Fail and How to Avoid the Traps" Webinar

by Doug Laney  |  October 7, 2016

During my October 06, 2016 webinar "Ten Ways CDOs Fail and How to Avoid the Traps" (replay available), attendees asked a number of great questions about how Gartner sees the role...

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Monetizing Information is More Than Just Selling Your Data

by Doug Laney  |  July 26, 2016

According to various dictionary definitions, to monetize something is “to convert an asset into or establish something as money or legal tender.” But Investopedia goes on to suggest, “The term monetize...

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