Gartner Blog Network

Tag: 'metrics' Blog Posts

from the Gartner Blog Network

Doing What's Expected vs. What is Needed

by Hank Barnes  |  September 17, 2019

As businesses grow, role definitions often become more rigid.    And management usually follows suit.   New employees join the company and learn their role, with very well defined views of...

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One Powerful Tip to Improve Every Business Strategy

by Augie Ray  |  March 29, 2019

I generally hate blog posts and articles that suggest there is a single trick, hack or tip that can change your world. (I swear if I see one more headline...

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Jumping to Conclusions (Look Beyond the Headline/Soundbite)

by Hank Barnes  |  March 12, 2019

We all (I think it is safe to say all here) suffer from sensory overload.   We are bombarded with information, data, and insights.   We fear we miss something important, so...

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If Less is More, Why Does Everyone Clamor for More?

by Hank Barnes  |  August 28, 2018

Focus.    When things aren't going well, it's one of the first things that people bring up.  "We have to focus." Quality beats Quantity.  We hear that too  (as long...

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Metrics Provide Clues, Not Answers

by Hank Barnes  |  June 12, 2018

There are a few phrases that bug me.  One of those is "if you can't measure it, it doesn't matter."  Being an intuitive thinker, I firmly believe there are lots...

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Enterprise Information Management (EIM) Maturity Q&A

by Doug Laney  |  February 23, 2017

During my February 22, 2017 webinar The Gartner Enterprise Information Management Maturity Model (replay available), attendees asked a number of excellent questions. Not able to answer them all during the session,...

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In Customer Experience, Intent Speaks Louder Than Content

by Augie Ray  |  March 26, 2016

There is nothing quite like traveling to make clear the difference between customer experience content and intent--content is the things we say and intent is the reasons for what we...

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The ROI of Social Media: Still a Lack of Measurement

by Jenny Sussin  |  November 23, 2015

Guys, seriously? I've been conducting a lot of reference checks of late, searching through the case studies of vendors in the space, and talking to Gartner clients about what it...

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3 Ways to Advance Your Use of Digital Marketing Metrics

by Jennifer Polk  |  April 17, 2015

John Wanamaker said, “Half the money I spend on advertising is wasted; the trouble is I don't know which half." Unfortunately, Wanamaker is quoted as saying this in early 1900s,...

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