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A New Monday Morning Litmus Test for CRM Sales
by Tad Travis | November 16, 2018
Two years ago, I posted my short-cut method for evaluating sales technology solutions. Called the Monday Morning Litmus test, it had two components. From the prospect of an end-user of sales...
Gartner Publishes the Magic Quadrant Sales Force Automation, 2018
by Tad Travis | July 9, 2018
Gartner is pleased to release the newest installment of the annual Sales Force Automation Magic Quadrant. This year the Magic Quadrant covers 15 vendors. Within this group, Gartner finds a wide...
Is It Possible to Measure "Ease of Use" in CRM Sales Applications?
by Tad Travis | June 29, 2018
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Looking ahead: Gartner's CRM Sales Research 2018
by Tad Travis | January 18, 2018
Happy New Year everyone. Now that we are well into January, this is a good time to share thoughts and observations about the CRM Sales Research agenda for 2018.
Yesterday,...
