Gartner Blog Network

Tag: 'execution' Blog Posts

from the Gartner Blog Network

Why CMO Don't Want to be the CEO

by Jennifer Polk  |  September 21, 2017

  “If everything is important, then nothing is.”              Patrick Lencioni The scope of nearly every role, not just marketing, is expanding in all different directions. Even the janitor is tasked...

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Balance Strategic Vision and Tactical Execution

by Jennifer Polk  |  September 7, 2017

Successful CMOs understand the need to be well-rounded, delivering and demonstrating both strategic vision and tactical execution. Marketing leaders who focus too much of one or not enough of the...

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The Enemy of a Flawed Business is Great Marketing

by Jennifer Polk  |  October 30, 2015

Most marketers are looking for tips and tricks to make their marketing programs great. But what happens if your marketing is great and your business is only…good? A good business...

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An Idea without Execution is a Dream

by Jennifer Polk  |  October 23, 2015

Marketers are known for creative ideas, but an idea without execution is a dream. Much attention is paid to strategy, vision and planning, but equal or greater time should be...

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Execution (dot) meme

by Eric Knipp  |  February 14, 2010

I've noticed a number of blog posts lately about the value of execution. At the risk of stating the obvious I've decided to chime in. Corporations and individuals alike spend...

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