Gartner Blog Network

Tag: 'economics' Blog Posts

from the Gartner Blog Network

Monetizing and Innovating with Information: The Art of the Possible

by Doug Laney  |  November 5, 2017

If yours is like most organizations, it’s buried in big data, much of it latent and languishing, incurring more cost than economic value. So how do you tip the scales...

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From Moneyball to Grand Slam Information-Based Business Models

by Doug Laney  |  July 24, 2017

In 2003, Michael Lewis published the best-seller, Moneyball: The Art of Winning an Unfair Game, featuring the nouveau analytics-based approach to evaluating baseball players developed by the Oakland Athletics' general manager,...

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Information Maturity (Waaaaaaah!!!)

by Doug Laney  |  December 7, 2016

OK, the state of information maturity—how well organizations monetize, manage and measure their information assets—may not be worth throwing a tantrum over (or "spitting the dummy" for those you Down...

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Monetizing Information is More Than Just Selling Your Data

by Doug Laney  |  July 26, 2016

According to various dictionary definitions, to monetize something is “to convert an asset into or establish something as money or legal tender.” But Investopedia goes on to suggest, “The term monetize...

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Gartner Special Report: The Economics of Connections

by Don Scheibenreif  |  March 25, 2016

I am pleased to announce the publication of Gartner's latest Special Report on Digital Business:  Unlock Digital Business Value Through the Economics of Connections (non-clients, can access the landing page here)....

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Keeping Busy with Data Strategy

by Doug Laney  |  May 27, 2015

Occasionally new or prospective clients inquire about how we analysts specifically are helping business and technology leaders accelerate and improve their information and analytics related capabilities. Well, as part of...

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The (Possible) Tax Advantages of Bartering with Information

by Doug Laney  |  August 10, 2014

As you swipe your loyalty card at the grocery store, the register automatically discounts certain items in your basket as they pass by the scanner. But is it really a...

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Getting Closer to Your Customers

by Andrew Frank  |  January 10, 2014

Me: Siri, are you “Her”? Siri: No, but nobody could know you better than I do. Kudos to Spike Jonez and Apple for nailing the zeitgeist of 2014. Consider a...

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To Twitter You're worth $101.70

by Doug Laney  |  November 12, 2013

Prior to Facebook’s IPO, I published a piece in the Wall Street Journal suggesting what the economic value of one of its active users was at the time: To Facebook...

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Game on! IT big chance in Brazil's World Cup and Olympic sporting smorgasbord

by Richard Gordon  |  May 14, 2013

As the sporting calendar changes to northern summer events with the Champions League and NBA replaced by baseball, cricket and lacrosse, I'm thinking ahead to the next big global sporting...

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