Gartner Blog Network

Tag: 'decision-making' Blog Posts

from the Gartner Blog Network

Cultural Pitfalls that Western Executives should avoid with Chinese Stakeholders (3/3)

by Daniel Sanchez Reina  |  December 9, 2019

  This is the last of a series of 3 posts about the cultural pitfalls between Western Executives and their Chinese stakeholders. For the purpose of this post, “Western” loosely...

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The C-Level Mythology

by Hank Barnes  |  November 19, 2019

Last week, I joined in a bit of a twitter dialog with Frank Scavo, when he shared this: The whole dialog can be found here.   I jumped in because I...

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Vendors, Behave Like You Are Part of the Buying Team

by Hank Barnes  |  September 10, 2019

As we've continued to explore how enterprises make buying decisions, we've discovered that the biggest challenges often exist within the buying team.  Fundamentally, for all we talk about buying processes,...

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The Issues with "Drop In" Decision Makers

by Hank Barnes  |  July 23, 2019

In a recent post, I shared some of our finding regarding the composition of buying teams with regard to active vs. occasional participation.  That got a few of us thinking...

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The Absence of Context

by Hank Barnes  |  July 16, 2019

Context is critical--to pretty much everything.  But too often, context is either assumed or not established.  Examples of this can be seen daily: Blog posts touting essential customer experience strategies...

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Integrating Different Perspectives

by Hank Barnes  |  July 2, 2019

One of the areas we explored in our recent survey on tech buying (for Gartner clients in our product marketing teams program, here are links to two of the formal...

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The Power of External Perspectives

by Hank Barnes  |  June 11, 2019

Last week, I shared some of our new research (just a bit--much more depth available for clients) that reveals the significant number of failing projects.   But in looking at failure,...

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The Power of Alternative Perspectives

by Hank Barnes  |  December 4, 2018

Sometimes all you need is a  fresh perspective.  I regularly hear  from clients that a big source of value in their interactions with Gartner is hearing a different point of view.  Often,...

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