Gartner Blog Network

Tag: 'consumers' Blog Posts

from the Gartner Blog Network

Positioning Platform Businesses

by Hank Barnes  |  May 17, 2016

The key to effective messaging is a strong positioning foundation.    As those that follow me know, I'm a strong proponent of the positioning model put forth by Geoffrey Moore...

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eBooks: an ongoing experiment in digitization

by Mark Mcdonald  |  August 31, 2011

eReaders are changing the market for books and reading in ways that few could have imagined. Amazon's announcement that it now sells more eBooks than Paperbacks creates an occasion to...

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Choosing a college computer when PCs all fall close to the tree and in a giant pile

by Mark Mcdonald  |  August 11, 2010

Our niece is going away to college.  She is the next to last of our nieces and nephews to go and we wanted to help her out by buying her...

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Gartner’s Global IT Council on Cloud Computing: Do You Have Rights?

by Daryl Plummer  |  July 11, 2010

It has long been apparent to me that Cloud Computing represents a significant change in the relationships between providers of solutions based on technology and the consumers who use those...

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Twitter: Going Beyond Chatter to Integrated Customer Service Tool

by Kristin Moyer  |  March 25, 2009

Hi there - Alistair Newton and Stessa Cohen here. We were interested in the announcement this week by Salesforce.com that they were to offer a module of their CRM based...

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