Gartner Blog Network

Tag: 'collective' Blog Posts

from the Gartner Blog Network

Did you really mean to say that?

by Carol Rozwell  |  December 17, 2015

I’ve been attending a multi-day meeting via video conference. What’s become apparent across a series of presentations is how much we rely on militaristic language to convey our thoughts and,...

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Of Autopsies and Analytics

by Carol Rozwell  |  March 13, 2013

Recently, I read an interesting article from MIT Tech Review which diagnosed why the social network Friendster failed - An Autopsy of a Dead Social Network. The research done by...

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The Month of Thinking Differently

by Carol Rozwell  |  August 30, 2012

This has been a month of thinking differently. I've been working a maverick research project with my colleague Deb Logan. We've been delving into the characteristics that epitomize a socially...

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As A Wise Man Once Said . . .

by Carol Rozwell  |  July 19, 2012

Some days it’s really, really fun to be an analyst. You get to talk to such interesting people – and it’s part of your day job. What could be better?...

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Collective Chaos or Communal Consciousness?

by Rob Addy  |  July 4, 2012

The "wisdom" of the collective may be a slight oversell. Sometimes the crowd moves in mysterious ways. It's not an omni-present all knowing sentient entity. No, that’s a gross over...

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Social Media Doesn't Change Business Basics. But.

by Carol Rozwell  |  December 6, 2011

It's interesting how so many client inquires are initially described as questions about social media, but then really turn out to be variations of more traditional issues like collaboration, knowledge...

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Spontaneous Social Adoption

by Carol Rozwell  |  August 18, 2011

In an earlier post Beware: The Seduction of Social, I commented that the "provide and pray" approach for social technology doesn't work. While working on the Business Gets Social scenario...

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Don't Diss the Lurkers

by Carol Rozwell  |  August 8, 2011

Keeping a community vibrant and its members engaged is hard work. Shepherding a community through the stages of its lifecycle from inception to robust interaction takes finesse. Especially when communities...

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Recap of the Social Media Webinar

by Carol Rozwell  |  July 15, 2011

Yesterday, I had the pleasure of presenting a webinar titled "Taking a Strategic Approach to Social Media" (link to the replay) with Anthony Bradley. I'll summarize some of the major...

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Plan for social media success, don't just expect it to happen

by Carol Rozwell  |  January 25, 2011

Many of my blogs make the point that employing a "provide and pray" approach to social media is a recipe for failure. Despite the ease-of-use and intuitive nature of social...

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