Gartner Blog Network

Tag: 'apple' Blog Posts

from the Gartner Blog Network

Augmented Reality in Mobile Apps

by Marty Resnick  |  September 19, 2017

Augmented reality (AR) is defined as the overlaying of digital information on the physical world (see our note "Immersive Technologies Offer Infinite Possibilities" ). It gives organizations unique and specialized...

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VPA Monogamy Overrated! Ready for Tiered, Multi-VPA Voice Interactions?

by Werner Goertz  |  September 7, 2017

Alexa-Cortana interactions mark the beginning of a trend for Virtual Personal Assistants (VPAs) to leverage each others’ strengths. Rather than fighting over dominance and exclusivity, cooperation is key (tell that...

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Google's AR Core - The Tool(s) Android Developers Need to Build Augmented Reality Apps

by Marty Resnick  |  August 31, 2017

Needless to say, it’s been a very exciting couple of months for Augmented reality (AR). With the announcements of AR Core (Google), and AR Kit (Apple) a couple of months...

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Algorithm Patents Increased 30x The Past Fifteen Years

by Doug Laney  |  October 24, 2016

Recently at Gartner we have been researching issues surrounding the ownership and legal protection of a company's information assets and analytic models. Since information can be legally protected only via copyrights (in...

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Apple Watch Doesn’t Fall Far From Kudzu Plant

by Robert Hetu  |  March 16, 2015

The new Apple watch, Apple pay, and the various incarnations of the iPhone are all playing the same game and Apple plays to win. Retailers need to pay attention to...

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What mobile app teams need to know about iOS 8, iPhone 6, and Swift

by Jason Wong  |  November 11, 2014

As the iPhone enters its eighth year of existence, Apple has introduced a combination of hardware and software technologies that they hope will keep them ahead of the mobile market...

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5 Ways to Prepare for Mobile Commerce

by Jennifer Polk  |  October 10, 2014

This week at Gartner Symposium, we revealed  Gartner's Top 10 Strategic Technology Predictions for 2015 and beyond. One of the predictions was, “By 2017, U.S. customers’ mobile engagement behavior will drive...

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Master Innovation by First Getting Good at the Basics

by Jennifer Polk  |  September 11, 2014

This week Apple made several important announcements about the debut of its newest mobile devices, from the Apple Watch that could drive more interest in wearable devices to the next...

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Mobile Privacy and the Cross-Device Conundrum

by Martin Kihn  |  August 29, 2014

Imagine you're starting a journey. You strap into the exit row to enjoy a sweet listen to Miley Cyrus' latest when the flight attendant pokes out your earplugs and says,...

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The true cost of a $2.99 sweater

by Robert Hetu  |  February 7, 2014

I visited a JC Penney store last night to see how the assortment looked post holiday. Since I was there I thought I may find a few casual items to...

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