Who's Blogging
- Tim Barlow
- Craig Roth
- Hank Barnes
- Andrew White
- John Wheeler
- Dave Egloff
- Stephen White
- Andrew Lerner
- Debbie Wilson
- Tad Travis
- Augie Ray
- Jane Anne
- Christian Ruzich
- Lawrence Pingree
- Frances Russell
- Jitendra Subramanyam
- Vivek Swaminathan
- Kate Muhl
- Eric Schmitt
- Christopher Little
- Mark Mcdonald
- Frank Buytendijk
- Robert Hetu
- Nick Toman
- Andrew Marder
- Derek Stubbs
- Nick Ingelbrecht
- Pete Basiliere
- Kristina Laroccacerrone
- Bill Ray
- Adam Ronthal
- Merv Adrian
- Homan Farahmand
- Donald Feinberg
- Emily Moquin
- Eleni Lee
- Rick Lafond
- Avivah Litan
- Augusto Barros
- Jenny Sussin
- Rebecca Kolls
- Lizzy Foo
- Rita Sallam
- Lindsey Roeschke
- Neil Wynne
- Clare Dietz
- Anton Chuvakin
- Claire Tassin
- Tony Iams
- Melissa Minkow
The Uneven Economic Recovery Is Cementing Financial Anxiety for Millions of Consumers
by Tim Barlow | July 16, 2019
“In defense of a booming economy … this is no sugar high.”1 Consumers are probably used to seeing effusive, bordering on defensive, headlines like this, detailing the various tenets of...
The Gartner Magic Quadrant Sales Force Automation, 2019
by Tad Travis | July 11, 2019
Gartner is pleased to release the newest installment of the annual Sales Force Automation Magic Quadrant. This year the Magic Quadrant covers 19 vendors. Several vendors changed position in this year's...
Video Thrilled the Social Media Stars
by Christian Ruzich | July 10, 2019
As Generation Z supplants Millennials as the youngest generation with spending power, marketing leaders are searching for the right types of content to engage Gen Z where they spend the...
Why Customers Leave - and What to Do
by Frances Russell | July 9, 2019
Many Marketing leaders today are responsible for CX and customer retention in addition to traditional marketing activities oriented to awareness, consideration and acquisition. As a result, they’re not only asking...
Cost Optimization Means Spending on the Right Things
by Vivek Swaminathan | July 5, 2019
contributed by Neil Suri, Gartner for Midsize Enterprises
Too often, CIOs at midsize enterprises (MSEs) tackle cost optimization by cutting costs or creatively shifting IT spend. While these tactics indeed reduce...
Advertising and Cultural Moments
by Eric Schmitt | July 3, 2019
Cultural moments have been called “the intersection of trends and brands”, and “connecting what you do, as a brand, to your specific audience’s culture, not what is trending in culture”. Through...
Sustainability is back… but with a twist
by Frank Buytendijk | July 2, 2019
The story of globalization because of technology innovation is under pressure. The work we did on future scenarios, called Digitopia, showed that in the future our circles may be getting...
It's YOUR Website ... Do You Copy?
by Jane Anne | July 1, 2019
[caption id="attachment_155" align="alignnone" width="150"] "Copy that" is not a good strategy when building your website.[/caption]
Last year at our Digital Marketing Conference, I delivered a presentation on where and...
How Challenger Sales Organizations Should Make Sense of Sense Making
by Nick Toman | June 27, 2019
Just a couple months ago, Gartner’s Sales Practice released new research highlighting an unconventional approach that is striking a chord within the sales world: we call it Sense Making. Similar...
Planning the tools for the Computer Vision Goldrush
by Nick Ingelbrecht | June 26, 2019
The market for software tools and services to help build and deploy deep learning models for computer vision applications has developed rapidly in the last seven years. New Gartner research...
