Gartner Blog Network

Category: 'social-media' Blog Posts

from the Gartner Blog Network

Monetizing and Innovating with Information: The Art of the Possible

by Doug Laney  |  November 5, 2017

If yours is like most organizations, it’s buried in big data, much of it latent and languishing, incurring more cost than economic value. So how do you tip the scales...

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From Moneyball to Grand Slam Information-Based Business Models

by Doug Laney  |  July 24, 2017

In 2003, Michael Lewis published the best-seller, Moneyball: The Art of Winning an Unfair Game, featuring the nouveau analytics-based approach to evaluating baseball players developed by the Oakland Athletics' general manager,...

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Gartner's Hype Cycle Focuses on Integrated Risk Management

by John Wheeler  |  July 24, 2017

Gartner just released its 2017 Hype Cycle for Risk Management focusing on the importance of integrated risk management (IRM). The 2017 Hype Cycle for Risk Management report describes the related services,...

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Social Analytics are the LEAST of Analytics Leaders' Problems

by Jenny Sussin  |  March 8, 2017

This is my second year attending Gartner's Data and Analytics Summit and I love it. I love it because the conversations I have with analytics leaders about social analytics shed...

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There Is No "Privacy" When It Comes to Social Media

by Jenny Sussin  |  January 19, 2017

You'd think after enough political and celebrity scandals this would be obvious to everyone, but alas it's not. A social analytics vendor that I've spent time covering over the years had come...

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Social Media Monitoring - Or Is It Surveillance?

by Jenny Sussin  |  October 17, 2016

Over the last week, there have been a series of articles dumping on one particular social media monitoring application that was allegedly using an unethical value proposition to market its...

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Social Commerce a Winner for Some Multichannel Retailers

by Robert Hetu  |  September 20, 2016

Social media is one of five technologies comprising a digital business platform. Its influence on shopper behavior continues to evolve. While some multichannel retailers are learning to navigate the ever-changing...

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What's New on Gartner's Hype Cycle for Risk Management Solutions, 2016

by John Wheeler  |  July 13, 2016

I'm pleased to announce the publication of Gartner's very first Hype Cycle for Risk Management Solutions and it marks a significant evolution in our research agenda. Formerly known as the Hype...

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2016 Retail Research Recap

by Robert Hetu  |  July 12, 2016

Gartner's research for the retail industry crosses all major key initiatives. [caption id="attachment_773" align="aligncenter" width="500"] Gartner 2016[/caption] Retail trends and technologies: Hype Cycle for Retail Technologies 2016 Forces not unlike wind,...

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Why The Acquisition of LinkedIn Annoys LinkedIn Users

by Jenny Sussin  |  June 15, 2016

Your data is for sale. It's something we've all known for a while now but $26.2 billion later the conversation has been reignited, if not a bit buried, in the...

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