Gartner Blog Network

Category: 'crmsales' Blog Posts

from the Gartner Blog Network

Gartner Launches the CRM Sales Technology Key Initiative

by Tad Travis  |  February 14, 2019

I am pleased to announce that Gartner has launched our new formal program for sales technology research.  Yes, we have long covered CRM technology for sales at Gartner.  What is...

Read more »

Gartner Predicts: Digital Optimization Disrupts CRM Sales Tech

by Tad Travis  |  December 4, 2018

Gartner is pleased to announce our latest version of the annual predictions note, Predicts 2019: CRM Sales Technology Will Align With Digital Optimization Objectives.  The full report is available to...

Read more »

A New Monday Morning Litmus Test for CRM Sales

by Tad Travis  |  November 16, 2018

Two years ago, I posted  my short-cut method for evaluating sales technology solutions.  Called the Monday Morning Litmus test, it had two components. From the prospect of an end-user of sales...

Read more »

Is Digital Transformation in CRM Sales Tech a Thing?

by Tad Travis  |  October 30, 2018

Last week I wrote about my top take-way from the US Gartner Symposium event.  My talks with CRM leaders revealed a persistent interest in technologies and processes that will help...

Read more »

Top CRM Sales Take-Aways from Gartner Symposium 2018

by Tad Travis  |  October 23, 2018

This year, Gartner drew more that 9,000 IT leaders to Orlando for the annual US Symposium event.  I look forward to attending the US Symposium every year because I always...

Read more »

Gartner Publishes the Magic Quadrant Sales Force Automation, 2018

by Tad Travis  |  July 9, 2018

Gartner is pleased to release the newest installment of the annual Sales Force Automation Magic Quadrant.  This year the Magic Quadrant covers 15 vendors. Within this group, Gartner finds a wide...

Read more »

Is It Possible to Measure "Ease of Use" in CRM Sales Applications?

by Tad Travis  |  June 29, 2018

...

Read more »

Looking ahead: Gartner's CRM Sales Research 2018

by Tad Travis  |  January 18, 2018

Happy New Year everyone. Now that we are well into January, this is a good time to share thoughts and observations about the CRM Sales Research agenda for 2018. Yesterday,...

Read more »

Gartner Predicts: 2018 Predictions for CRM Sales Technology

by Tad Travis  |  November 20, 2017

Gartner is pleased to announce our latest version of the annual predictions note, Predicts 2018: CRM Sales Technology Evolves With New Options for Improving Sales Outcomes, available Gartner clients here....

Read more »

After Dreamforce 2017: Be Pragmatic about Artificial Intelligence for CRM Sales

by Tad Travis  |  November 9, 2017

It was impossible to escape talk about CRM artificial intelligence at Dreamforce this year.  Be it Salesforce’s improvements to Sales Cloud with Einstein, or the multiple roadmap conversations I had...

Read more »