I cover how enterprises can build better IT solutions by capitalizing on Web 2.0 and SOA. The common thread here is really on gaining better sharing including both content and capability sharing. SOA, social solutions, cloud, and mashups all demand sharing and reuse. You’ll never achieve significant success in any of them without developing a culture of sharing and reuse. This is an immutable reality. I realize the above is a fairly obvious statement. I’ll follow this with another seemingly obvious statement. Here it is.
You will not develop a culture of sharing and reuse unless you systematically measure and publicly reward sharing and reuse.
If this is so obvious then why don’t more organizations do it? Is it that organizations don’t really want to encourage sharing and reuse? Is it because changing performance evaluation, corporate compensation, customer incentive, etc. programs is too difficult?
When I talk to enterprises about SOA and Web 2.0 and the necessity of rewarding sharing and reuse, I am surprised how few do it and am even more surprised when I hear a response that goes something like this, “We have a very structured approach to performance evaluation and compensation and we can’t [or won’t] change it.”
Luckily, we do have some research on this 🙂 (available to clients or for a fee).
- Q&A for Knowledge Management: How Can We Get Our Experts to Share Expertise?
- Key Issues for Social Software and Collaboration Initiatives, 2009
- What Sharing Means in the Context of SOA
- The Five Core Principles of Enterprise Mashups
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