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Cool Vendors in Digital Advertising and Marketing

by Anna Maria Virzi

July 05, 2018

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A/B Testing in Marketing: The Customer’s Always Right

by Anna Maria Virzi

February 08, 2018

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Super Bowl LII Ads: Multichannel Campaigns Make Progress, But…

by Anna Maria Virzi

February 05, 2018

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User Research: Marketing’s Workhorse

by Anna Maria Virzi

November 16, 2017

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CMO Spend Survey 2017-2018: Spotlight on Marketing Analytics

by Anna Maria Virzi

November 13, 2017

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Make 2018 the Year of Marketing Measurement

by Anna Maria Virzi

October 05, 2017

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Native Advertising Heats Up

by Anna Maria Virzi

September 08, 2017

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The CMO’s Dilemma: Focus on the Customer, But at What Cost?

by Anna Maria Virzi

August 24, 2017

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Social Marketing Wallflowers

by Anna Maria Virzi

June 30, 2017

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When Email Marketing Misses Its Mark

by Anna Maria Virzi

April 14, 2017