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Martech Budgets Climb, But Are CMOs Prepared?

by Anna Maria Virzi

November 29, 2018

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Meet the Next-Gen Data Analysts

by Anna Maria Virzi

November 19, 2018

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2019 CMO Budget Reality Check

by Anna Maria Virzi

November 01, 2018

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Search Marketing’s Next Hurrah

by Anna Maria Virzi

August 23, 2018

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Cool Vendors in Digital Advertising and Marketing

by Anna Maria Virzi

July 05, 2018

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A/B Testing in Marketing: The Customer’s Always Right

by Anna Maria Virzi

February 08, 2018

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Super Bowl LII Ads: Multichannel Campaigns Make Progress, But…

by Anna Maria Virzi

February 05, 2018

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User Research: Marketing’s Workhorse

by Anna Maria Virzi

November 16, 2017

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CMO Spend Survey 2017-2018: Spotlight on Marketing Analytics

by Anna Maria Virzi

November 13, 2017

BLOG

Make 2018 the Year of Marketing Measurement

by Anna Maria Virzi

October 05, 2017