Our Maverick Research program is a vehicle to provide a path for analysts to develop ideas that are, shall we say, a little iffy. What I mean to say is that we explore the edges of current research and peer into the future and often promote a point of view where our underlying data is less proven. Many times such Maverick research is edge, thought-provoking and so on. In a few cases what was thought of as Maverick in one year becomes solid research and advice sometime later. Many times the ideas die out; sometimes forever or maybe they come back in a different form.
Lydia Clougherty Jones new Maverick piece, Maverick* Research: Positive P.R.I.V.A.C.Y. — a Framework to Ignore Data Privacy Law (and Still Operate Within It), was published in June. The paper captures some ideas Lydia has been exploring which focus on how organizations can comply with privacy rules yet still get value from the data that would appear to be out of reach due to that compliance. It may sound like wishful thinking – but you have to read the research to grasp the ideas.
In July the EU court voided the data-sharing pact with the U.S. in a Facebook privacy case. Of course, timing is everything. There is so much confusion about data sovereignty and where it is stored or processed, and whose rules you need to follow and what those rules are. Lydia’s research is in the right place at the right time. Enjoy!