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What News for IT in 2018?

by Andrew White  |  December 30, 2017  |  Comments Off on What News for IT in 2018?

So what will 2018 hold for us in IT?  Soon Gartner will launch its annual ‘Predicts’ period whereby its best and brightest ideas are championed and formulated into statements that predict great and powerful change.  These tend to look out 4 or 5 years and are designed to be thought provoking.  No one really cares for a boring prediction, eh?

I thought I’d blog on a safer horizon- one year out.  2018 will be the year for great change too.

First the movers that will account for economic growth:

  • E-Commerce finally gives way to digital-Commerce
  • Marketing converts to digital
  • Cloud infrastructure behemoth, but boring?

E-Commerce is already multi-channel or Omni-channel; it’s already digitizing, and it will continue to expand globally and increasingly squeeze regular retail-only models.  Growth in digital will be significant.

Marketing, closely related to e-commerce but bereft of the financial transaction and specifics of an ‘order’, will attract significant investments related to data, analytics and AI.  Trust in data, or the lack therefor and how to cope with that, will be front and center in 2018.

Cloud, incorrectly correlated with only infrastructure (storage and conjure) will remain the larger single spend class in the cloud.   It later in 2018 firms will finally observe how IaaS is what the IT department cares most about and the business units least: they seek more mature offerings that will support business processes and business analytics etc. but they are far from mature in cloud variants.

We won’t see:

  • Broad adoption of cloud-based, multi-tenant business apps supporting innovation and differentiation.  There are just not enough of them yet, though SaaS (standardized business process support) and PaaS (customized business process support) will make great inroads in 2018 in terms of growth.

And now for the shakers where we will see major headlines and hype but not much realization of measured growth:

  • AI-powered solutions (its still too early and we still need more and varied real business solutions to form and to challenge successfully established business practices)
  • Bitcoin-based applications (again, too early and the tech is not up to large-scale deployment yet)
  • HealthIT – in the US – mandating interoperability is a fallacy; what is needed is a rethink about how IT investments that link organizational business processes are linked more directly to patient outcomes.

Here’s to a successful, peaceful and profitable 2018!



Andrew White
Research VP
8 years at Gartner
22 years IT industry

Andrew White is a Distinguished Analyst and VP. His roles include Chief of Research and Content Lead for Data and Analytics. His main research focus is data and analytics strategy, platforms, and governance. Read Full Bio

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