Yesterday I just my day visiting clients in Sacramento (the state capital of California), where I had a chance to discuss about both cloud computing and social media. On the latter topic, I met an agency that seems to be still getting its arms around the basic concepts and that bans employee access to all social media sites. Not an unusual picture, as there are still several government organizations that take the same prudent attitude.
As I usually do in these cases I took them through a number of examples showing how banning access from the corporate network does not make most risks go away, since employee can use their smartphones or home computers for the same purpose. It was an interesting conversation, not unlike most that I have with clients who are at the early stages of their social media development.
I left the meeting with the impression that not too much had happened in the state since when I had tackled the same topic about a year ago with a large audience from multiple agencies.
So I was quite surprised when, waiting at the airport, I came across a tweet pointing to an interview with the State CIO mentioning a couple of examples of use of social media (such as the use of YouTube by the Department of Motor Vehicles to provide training videos for learners). Following another link I found an earlier interview with the Director of E-Services, which gave further examples, including some quite intriguing use of Twitter.
So how come that while innovative citizen-oriented services are being developed (with a healthy focus on reducing costs for government, rather then just adding thrills and frills), employees in the some of the same agencies cannot even access social media?
Once again this proves that most jurisdictions are not getting yet that the first target for their government 2.0 initiatives should be employees rather than citizens.