Gartner Blog Network

Build Accountability Into Your Segmentation Strategy

by Laurel Erickson  |  October 18, 2018

Delivering differentiating CX experiences has become a focus for many marketing leaders. Gartner research reveals that 67% of companies surveyed indicated they currently compete on the basis of CX. In...

Read more »

What to Do With RPA

by Debbie Wilson  |  October 18, 2018

...

Read more »

Our "How to Architect and Deploy a SIEM Solution" Publishes

by Anton Chuvakin  |  October 18, 2018

We just published our “How to Architect and Deploy a SIEM Solution” paper. Avid readers of our research will recognize that some of the content actually comes from our world-famous...

Read more »

Product Marketing, Solutions Marketing, or Industry Marketing - Which is Right for You?

by Marc Brown  |  October 17, 2018

Humans have been sharing and communicating through stories, through pictures scrawled on cave walls to tales passed from generation to generation to digital narratives found on social media today. Well-crafted...

Read more »

Successful OTT deployments are built around these 6 principles

by Ted Chamberlin  |  October 17, 2018

Its very interesting to see that deployments of OTT platforms usually next to traditional broadcast or PayTV platforms continue to increase in pace as many content outlets look to jump...

Read more »

More on How Firms Make Capital Decisions

by Andrew White  |  October 17, 2018

I was stuck up the mountains (willingly, I might add) and watching the early morning mists roll back and a dark orange sun slowly emerge from the gloom, as I...

Read more »

Digital Dexterity for CMO's Marketing Team

by Sally Witzky  |  October 17, 2018

In a report recently issued by Gartner, findings show employees with high levels of digital dexterity are 3.3 times more likely to launch and complete digital initiatives quickly, and to...

Read more »

Things I'd Like To See Go Away - Distrust by Default

by Hank Barnes  |  October 16, 2018

It's an interesting time in the world to be talking about trust.  Many of our institutions and values feel like they have been compromised.  There are lots of reasons not...

Read more »

Network Anomaly Detection Track Record in Real Life?

by Anton Chuvakin  |  October 15, 2018

As I allude here, my long-held impression is that no true anomaly-based network IDS (NIDS) has ever been successful commercially and/or operationally. There were some bits of success, to be...

Read more »

Ford Redirect Justifies In-House Agency Model

by Sally Witzky  |  October 15, 2018

Ever since Sheryl Connelly, Ford's futurist, came to speak at our local TEDxRVA in 2013, I've been a connoisseur of the Ford brand as well as Sheryl's annual consumer trend report, Looking...

Read more »