Who's Blogging
- Frances Russell
- Craig Roth
- Bart Willemsen
- Eric O'Daffer
- Homan Farahmand
- Kristina LaRocca-Cerrone
- Deborah Wilson
- Dave Egloff
- Thomas O'Connor
- Deacon D.K. Wan
- Michael McCune
- Graham Waller
- Augie Ray
- Ethan Budgar
- Sean Holbert
- Jason McNellis
- Mark Raskino
- David M. Smith
- Andrew White
- Mike Wonham
- Rick LaFond
- Laurel Erickson
- Jeffrey Mann
- Jitendra Subramanyam
- Michael Ramsey
- John A. Wheeler
- Mark P. McDonald
- Chris Beland
- Augusto Barros
- Tom Bittman
- Bill Ray
- Rajpreet Kaur
- Wan Fui Chan
- Pete Shoard
- Daniel Sanchez Reina
- Adnan Zijadic
- Robert Hetu
- Anna Maria Virzi
- Rene Buest
- Sandeep Unni
- Zachary Weinberg
- Mike McGuire
- Kyle Rees
- John Collins
- Lindsey Roeschke
The Ad Tech Industry Must Preserve Privacy (guest post)
by Bart Willemsen | April 7, 2020
AdTech has a challenge with privacy. Historically the problem has grown mostly under the radar for the general public. A quick history overview: When the internet grew into an advertising...
The False Promise of a 360-Degree Customer View
by Frances Russell | April 7, 2020
Experienced marketers who have run test-and-learn experiments with personalized content know they don’t need more data; they need the right data (see Part 1 of this blog series: How to...
Healthcare Provider Supply Chain Response to COVID-19 (Coronavirus)
by Eric O'Daffer | April 7, 2020
In the past few months, COVID-19 has turned the world upside down. This pandemic puts people at risk for serious illness and taxes our supply chains. My heart goes out...
Enabling Safe Worker Certificate with Decentralized Identity
by Homan Farahmand | April 6, 2020
As the world accelerates with COVID-19 pandemic mitigation, countries are looking for strategies to safely restart their economies. Most ideas for rebooting the economy depend on immunity assurance by providing...
Marketing to Small Business Owners During (and After) COVID 19
by Kristina LaRocca-Cerrone | April 6, 2020
Small business owners have been enormously adversely affected by COVID 19: many have been forced to shut their doors, to furlough or lay off employees, and even with the introduction...
Remote Work: The New Ab-Normal
by Craig Roth | April 6, 2020
Has the era of remote work finally arrived? It's received more interest to be sure. But remote work is not "the new normal" for companies and workers that have been suddenly...
Comments: 1
Three Ways to Get More Productivity from Idle Sellers
by Dave Egloff | April 6, 2020
Sales leaders are looking for more from their sellers – but more what? Certainly, you can get more calls out of field sellers who are quarantined in their home-office, but...
Facing an Uncertain World Retailers Strive for Increased Agility
by Thomas O'Connor | April 6, 2020
March 2020 really was the month that the world woke up to COVID-19 as numerous countries beyond China faced down this terrible disease. Our new reality is very much setting...
Comments: 1
How Product Managers Develop Resiliency With Diversity and Inclusion for the “Everything Customer”
by Deacon D.K. Wan | April 6, 2020
Embrace and celebrate diversity, it’s what makes our world interesting and resilient. Not to mention organizations with a diverse and inclusive culture will respond and recover better, which is very...
"Crisis or Business As Usual? Conway’s Law for Today" by Tim Faith
by Debbie Wilson | April 6, 2020
Conway’s Law (not actually a “law” law, but one of “those” geeky laws) posits that “organizations that design systems are constrained to produce designs which are a copy of the...
