Gartner Blog Network

Posts from Date:   2017-9

VPA Monogamy Overrated! Ready for Tiered, Multi-VPA Voice Interactions?

by Werner Goertz  |  September 7, 2017

Alexa-Cortana interactions mark the beginning of a trend for Virtual Personal Assistants (VPAs) to leverage each others’ strengths. Rather than fighting over dominance and exclusivity, cooperation is key (tell that to my two male alpha dogs forever fighting over pack leadership!). At the dawn of the digital business age, collaboration trumps domination! Gartner’s concept “Economics […]

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