Gartner Blog Network

Posts from Date:   2014-8

Time to Rethink that Two-Dimensional Lead Scoring Model

by Todd Berkowitz  |  August 11, 2014

One of the great things about my job is that I get to talk to a lot of of different clients about a lot of different things. My remit is pretty broad which means that I get to look at a wide range of marketing challenges and advise clients on the best ways to tackle […]

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Providing Value in an Analyst Relations Role

by Todd Berkowitz  |  August 6, 2014

I’ve had several recent inquires from clients, particularly ones that are larger in size, around the topic of Best Practices in Analyst Relations. It’s a topic I’ve been meaning to cover anyway, so that was the impetus for the post. Hank Barnes touched upon some of this in a post last year that looked at getting value […]

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