Comments on: Employee branding isn’t just a web thing. http://blogs.gartner.com/thomas_otter/2009/10/06/employee-branding-isnt-just-a-web-thing/ A member of the Gartner Blog Network Thu, 12 Jan 2012 14:54:37 +0000 hourly 1 http://wordpress.org/?v=3.0.4 By: David Cameron http://blogs.gartner.com/thomas_otter/2009/10/06/employee-branding-isnt-just-a-web-thing/comment-page-1/#comment-444 David Cameron Tue, 06 Oct 2009 17:15:26 +0000 http://blogs.gartner.com/thomas_otter/2009/10/06/employee-branding-isnt-just-a-web-thing/#comment-444 I love Apple's approach, which reinforces to me that a company's internal branding efforts happen at almost each and every touchpoint and at each and every stage of the relationship. Clearly, HR... and each and every internal group for that matter... has a role and responsibility to manage the brand with one of its most important investor groups: employees. I love Apple’s approach, which reinforces to me that a company’s internal branding efforts happen at almost each and every touchpoint and at each and every stage of the relationship.

Clearly, HR… and each and every internal group for that matter… has a role and responsibility to manage the brand with one of its most important investor groups: employees.

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