Svetlana Sicular

A member of the Gartner Blog Network

Entries Categorized as 'big data market'


How Many Degrees Are in the 360° View of the Customer?

by Svetlana Sicular  |  March 18, 2014  |  2 Comments

I’ve been watching the CRM space since the term CRM was coined. The view of the customer remained at invariable 360° while new ideas, methods and companies kept adding degree by degree to the full view.  Back in 2009, a CRM icon Tom Siebel was attacked by a charging elephant during an African safari. Ominously, [...]

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Category: analytics Big Data big data market data data paprazzi Hadoop Humans Uncategorized     Tags: , , , , , ,

The Charging Elephant — IBM

by Svetlana Sicular  |  September 23, 2013  |  Comments Off

To allow our readers compare Hadoop distribution vendors side-by-side, I forwarded the same set of questions to the participants of the recent Hadoop panel at the Gartner Catalyst conference. The questions are coming from Catalyst attendees and from Gartner analysts. I have published the vendor responses in these blog posts: Cloudera, August 21, 2013 MapR, August [...]

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Category: Big Data big data market Catalyst Crossing the Chasm data paprazzi Information Everywhere Uncategorized     Tags: , , , , , , , ,

Now Open

by Svetlana Sicular  |  June 11, 2013  |  Comments Off

The main obstacle to big data adoption is not technology but understanding how to seize opportunities from big data.  There is a lot to a movie other than the movie itself:  cut episodes, its creators, stories around the film and many more.  Here are the “cut episodes” from my recent research on big data opportunities. [...]

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Category: Big Data big data market Cassandra Catalyst Catalyst-NA data data revolution events Hadoop Humans Information Everywhere innovation Local News noSQL open source Uncategorized     Tags: , , , , ,

Guest Post: Big Data is Falling into the Trough of Disillusionment

by Svetlana Sicular  |  March 11, 2013  |  1 Comment

From my esteemed colleague Mark Beyer, the co-lead for Gartner big data research. The intent of Gartner’s advice is to restore order while we provide guidance to a panicking throng scrambling to buy limited edition big data toys. Gartner has advised caution to the market. But, panic in the streets and chaos often drowns out [...]

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Category: Big Data big data market Crossing the Chasm Gartner hype cycle Trough of Disillusionment     Tags: , , , , , , ,

Big Data is Falling into the Trough of Disillusionment

by Svetlana Sicular  |  January 22, 2013  |  36 Comments

My presentation on big data for the upcoming BI Summit in Barcelona is obsolete. In this presentation, I use the Gartner Hype Cycle curve to show that big data is at the peak of inflated expectations.  And, as it happens with quickly developing technologies,  I am already behind and big data goes ahead. Last several [...]

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Category: "Data Scientist" analytics Big Data big data market Crossing the Chasm data paprazzi EIM events Hadoop Information Everywhere innovation Local News Uncategorized     Tags: , , , , , , , , , , , ,

Haute Couture of Big Data

by Svetlana Sicular  |  July 19, 2012  |  2 Comments

Big data haute couture roughly illustrates the state of the market. The question is: does a big data market exist? “Good morning I’m the global waiter at IT infrastructure solutions I was following up on your attendance at the hi dude summit  that was held June 13 and fourteenth,” — I love my email for [...]

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