Scott Nelson

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Entries Categorized as 'Application Strategy'


Social CRM Magic Quadrant is Out

by Scott Nelson  |  July 26, 2011  |  1 Comment

My colleague, Adam Sarner, and a team of analysts, have just published the updated Social CRM Magic Quadrant (http://www.gartner.com/resId=1751130). This is such a hot, rapidly changing area that clients are asking all the time about vendors in this space, and this piece of research does a nice job of summing it up in one place. [...]

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Category: Application Strategy CRM Strategy     Tags:

CRM as the tip of the spear

by Scott Nelson  |  July 21, 2011  |  3 Comments

Every day a lot of information on technology comes across my desk. After all, that is my job (as well as my favorite hobby). In any given day you will find me reading about BI, consumer devices, big data, IT horror stories, etc. The interesting thing is that in fact, they all are really CRM [...]

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Of pads and app stores: What’s in it for you?

by Scott Nelson  |  January 28, 2011  |  Comments Off

I will admit it. I have become a rather avid user of alternative computer platforms. Smartphones, pads, app stores…the whole nine yards. Part of it is because I just personally like them. But even more then that, I believe that they are the future of business applications. Not all of them, and not right away. [...]

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Category: Application Strategy Applications CRM Strategy     Tags:

The launch of the Gartner Special Report “Application Strategy: Overhaul Your Application Portfolio”

by Scott Nelson  |  August 16, 2010  |  1 Comment

Gartner gets a lot of questions with regard to Application Strategy. Clients don’t always realize that many of the questions relate to the general topic of Application Overhaul. Simply put, apps overhaul has to do with creating a sustainable plan for not only modernizing your portfolio, but keeping it agile and relevant to solving business [...]

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Why Not Ask Why?

by Scott Nelson  |  June 19, 2009  |  4 Comments

I had an interesting conversation the other day with a client that is undertaking an ambitious portal project. One the call with me were two fellow analysts. Before we started talking, I asked the client why they were undertaking the portal project. All of a sudden my IM popped up with a message from one [...]

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Application Strategy as a Cost Reduction Strategy?

by Scott Nelson  |  April 30, 2009  |  Comments Off

I had a series of meetings with clients yesterday. One was particularly interesting. It was a large industrial firm that traditionally never had any real application strategy. By that, I mean that everything they did was rather opportunistic. If a business unit wanted something, they installed it. They had a mixed hardware environment, and almost [...]

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The 10 Commandments of Information Technology

by Scott Nelson  |  March 25, 2009  |  4 Comments

I started out in the banking industry, and transitioned to the IT side of things about 15 years ago. At the time, a good friend gave me a little article entitled “The 10 Commandments of Information Technology”. It was a simple little article, and I found it interesting as I was trying to navigate this [...]

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A New Acronym

by Scott Nelson  |  March 24, 2009  |  Comments Off

I was talking to a client the other day about Application Strategy. He had a goal to cut his next year IT budget, and to do it, he had done an application inventory. I asked him what he was going to do with the list of applications, he now had, and his answer? Form a [...]

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Invest or Don’t Invest. That is the question

by Scott Nelson  |  February 24, 2009  |  1 Comment

A number of clients are asking right now if with the current economic environment, does it make sense to invest in business applications. And of course there is a lot of internal pressure to conserve resources and wait until things are better. My response is that in general, it makes sense to invest intelligently right [...]

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The Key to Pushing SaaS Over the Top

by Scott Nelson  |  February 19, 2009  |  Comments Off

I have been watching the SaaS market since it really started to take off. The fact that business users could run around IT and get applications they wanted was an interesting phenomenon that helped get the space going. But many companies I talk to are still resistant to the idea. One big obstacle is that [...]

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