Robert Desisto

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Entries Tagged as 'Sales force automation'


2011 Sales Force Automation Magic Quadrant Released

by Robert Desisto  |  July 18, 2011  |  Comments Off

Check out the 2011 Sales Force Automation Magic Quadrant (released on July 15th, 2011). Mobility continues to grow in importance for users; therefore, it has also become a more critical component of our evaluation criteria for the sales force automation (SFA) Magic Quadrant. Smartphones and iPads (see “iPads: Customer-Facing Selling Will Drive iPad Use for [...]

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Category: Applications CRM Cloud Software as a Service     Tags: , , , , , , , , , , , , ,

Evaluating Sales Force Automation Functionality

by Robert Desisto  |  March 24, 2011  |  Comments Off

Just published an update to the Gartner Decision Framework for Evaluating Salesforce Automation functionality. The framework provides a complete view and suitability analysis of functionality for sales force automation ranging for opportunity management to social CRM.

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Category: CRM     Tags: ,

Wanted: Salesperson who loves their Sales Force Automation System

by Robert Desisto  |  March 21, 2011  |  Comments Off

Lately, I keep hearing from sales force automation technology providers that salespeople who use their system “Love it”. Love?, Really?. The only reaction I ever get from a real sales person is that they enter as little data as possible into a sales force automation system to avoid being spied on. I am hoping this [...]

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Category: CRM     Tags: ,

SAP Offers Further Details on New CRM SaaS Offering

by Robert Desisto  |  March 7, 2011  |  4 Comments

On 1 March 2011, SAP previewed its updated Sales OnDemand solution at CeBIT 2011 in Hanover, Germany. Neither pricing nor an official release date has been determined, but the product will be available for early customer involvement in April 2011. The new offering reflects a trend toward social technology in CRM applications with a people-centric [...]

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Category: Applications CRM Cloud ERP SaaS Software as a Service     Tags: , , ,

What is all the chatter about Salesforce.com’s Chatter?

by Robert Desisto  |  March 4, 2011  |  1 Comment

Salesforce.com is taking a different approach to social technology by embedding capabilities directly into the context of the application. Other vendors incorporate collaboration items like instant messaging or content sharing, but not to the extent of salesforce.com. Salesforce.com attempts to use principles similar to those of Facebook for CRM applications, and sees Facebook as having [...]

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Category: CRM Cloud Customer Service SaaS Software as a Service     Tags: , , , ,

Software as a Service Sales Force Automation Prices Are Eroding

by Robert Desisto  |  November 5, 2009  |  2 Comments

Will Software as a Service or Cloud Computing erode prices in business application markets? If sales force automation is an indicator the answer is yes. Just this week Microsoft announced both a price cut and special promotion for its Microsoft CRM Dynamics Online offering. (see Gartner Research Note – Microsoft Reduces Prices to Win CRM [...]

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Category: Uncategorized     Tags: , ,