I just got done creating my mobile CRM Sales presentation for the Gartner Customer 360 Conference. You often wonder as an analyst if the research your writing has the real world business impact you predict. Last week on a business trip I had a rare opportunity to experience the impact of tablets in this case the iPad during a face to face selling situation. One specific example tells it all. I was meeting a prospect at a hotel, and as often is the case the prospect had questions on Gartner research positions. Without pausing in the convesation I took out my iPad (which was already on since I don’t have to shut it off because of the long battery life) and quickly brought up research to address the prospect’s question (on a side note if you are a Gartner client and have not downloaded the Gartner app for iPad do it, easy to use and has offline access). The prospect quickly got his answer, and I could quickly navigated further reserach as the questions expanded. There was no question in my mind, that the vision I laid out in my Customer360 presentation was dead on. If you have interest in using smartphones or tablets for sales its a must see presentation, hope to see you at the conference.
Read Complimentary Relevant Research
Predicts 2017: Artificial Intelligence
Artificial intelligence is changing the way in which organizations innovate and communicate their processes, products and services. Practical...
View Relevant Webinars
The Education CIO Challenge: IT Is a Team Sport
This video will outline key Education CIO challenges and recommendations based on business and technology trends in education as well...
Comments or opinions expressed on this blog are those of the individual contributors only, and do not necessarily represent the views of Gartner, Inc. or its management. Readers may copy and redistribute blog postings on other blogs, or otherwise for private, non-commercial or journalistic purposes, with attribution to Gartner. This content may not be used for any other purposes in any other formats or media. The content on this blog is provided on an "as-is" basis. Gartner shall not be liable for any damages whatsoever arising out of the content or use of this blog.