Robert Desisto

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Archives for July, 2012


Cloud, Mobile, Social and Analytics Dominate 2012 CRM Sales Hype Cycle

by Robert Desisto  |  July 20, 2012  |  2 Comments

In 2011, more than $5 billion was invested in sales applications. Sales organizations are focusing their sales application investments on the differentiation and innovation of application pace layers. This has led to an uptick in analytics, cloud-based offerings and mobile device deployments. Sales performance management and lead management have also gotten more attention, because sales [...]

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Category: Cloud CRM SaaS salesforce automation Software as a Service     Tags: , , , , , , ,

2012 Sales Force Automation Magic Quadrant Released

by Robert Desisto  |  July 19, 2012  |  Comments Off

The 2012 Sales Force Automation Magic Quadrant is officially published. We had one new leader emerge, one vendor drop from inclusion and a new product added that was not included in the 2011 Magic Quadrant. The magic quadrant evaluation process had the usual vendor claims, “Why is Vendor “A” have a better position than we [...]

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Category: Cloud CRM SaaS salesforce automation Software as a Service     Tags: , , , , , , , , , ,

Why Service Level Agreements Count for Cloud Computing

by Robert Desisto  |  July 11, 2012  |  5 Comments

In the past few weeks there have been major outages by a high profile cloud infrastructure provider and a large SaaS vendor, both of whom have had a reasonably good track records. Unfortunately, much of the attention in the press and even by some analysts has been devoted into what went wrong versus providing advice [...]

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Category: Cloud Software as a Service     Tags: