On 1 March 2011, SAP previewed its updated Sales OnDemand solution at CeBIT 2011 in Hanover, Germany. Neither pricing nor an official release date has been determined, but the product will be available for early customer involvement in April 2011. The new offering reflects a trend toward social technology in CRM applications with a people-centric approach, but market success will hinge on its reliability, cost and integration.
See my First Take on Gartner.com, Price, Integration and Reliability Will Decide Sales OnDemand’s Success, for further analysis.
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