Over 14 years ago, All Saints inadvertently outlined the perfect support non-renewal analysis strategy in their UK number 1 hit “Never Ever”. Whilst most support providers rock back and forth muttering under their breathe as they continuously wring their hands about their renewal rates; far fewer actually do something systemically to try and understand why [...]
Category: Customer Experience Support Processes Tags: Customer Experience, Customer Perceptions, Loyalty vs. Apathy, Non-renewal Management, Processes and Methodologies
