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During our initial interviews with CIOs, we confirmed that most enterprises use lagging rather than leading indicators of business performance. Yet our interviewees said that business executives are most interested in leading indicators. This provides an opportunity for CIOs to fill an important void in performance management.
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According to a study published in the Harvard Business Review, companies that build and verify a set of business metrics that are leading indicators of desired performance earn more than a 5% higher return on equity. However, according to Kaplan and Norton, 80% of public and private sector enterprises fail to develop such metrics. What is common among enterprises that fail to develop leading indicators of desired performance is that the senior leadership teams view such efforts as a shared responsibility with no clear owner, resulting in a siloed approach.
Our interviews with thought leaders in performance management from Harvard, Stanford and Cranfield business schools reveal that the development of leading indicators requires skilled facilitation and a business process orientation to be effective. Also, there are guiding principles that help to engage stakeholders and speed implementation.
Preliminary findings show that knowledge of core business processes and expertise in managing information put the CIO in an ideal position to facilitate the development and use of leading indicators. The ongoing automation of business processes is providing new internal sources of leading indicators. New regulatory requirements for financial reporting are providing new external sources of leading indicators. Together, these new sources are lowering the cost and improving the accuracy of leading indicators, making them practical for management decision making.
Early findings also show that guiding principles help to secure the support of senior executives for this effort. These principles are based on common definitions that form a foundation for constructive dialog among the management team. The October Executive Programs report will cover these guiding principles and explain how CIOs can use them to speed implementation of leading indicators and achieve desired results.
CIO CALL TO ACTION
CIOs can address business executives’ need for leading indicators of business performance through a concerted effort to influence key stakeholders by taking the following actions:
• Assess the current business performance management capabilities to determine where best to extend the value of the lagging indicators with leading indicators.
• Create and present a proposal to gain the support and commitment from the CEO and CFO.
• Engage your stakeholders to establish a 21st-century performance management approach.
• Selecting a small, balanced set of internal and external leading indicators specific to your industry and market.
• Use the Gartner Program Management Template to establish the road map, report progress and resolve issues.
Each of the above action items can be guided by tools being developed as part of the October report.
BOTTOM LINE:
Initial results indicate that companies that build and validate a set of business metrics that are leading indicators of financial performance outperform their competitors. CIOs can help the enterprise overcome the obstacles to developing leading indicators through facilitation, and in this process become a strategic partner with the business.
Business Impact:
Leading indicators can extend the value of lagging indicators in business performance management by being predictive of financial or desired outcomes. Evidence to support the competitive advantage of using leading indicators is found in the work of Professor David Larcker at Stanford Business School, who was interviewed for the October report.
We invite your comments and suggestions, and encourage your participation in the research process for this topic.
Michael Smith: Michael.Smith@gartner.com
Patrick Meehan: Patrick.Meehan@gartner.com
