Office of the Ombudsman

Our Assurance of Impartiality

A Peek into the Magic Quadrant/MarketScope Process

November 4th, 2011 · 1 Comment

Ever wonder how long it takes to create a Magic Quadrant or MarketScope, what analysts have to go through to establish a new one, or why Gartner doesn’t share specific company ratings? A recently posted FAQ, created by Gartner’s Research Methodologies team, responds to these questions. I can attest that all of these questions have been asked of the Ombudsman’s Office more than once. Let me know what you think, and I can suggest that your questions go into the next update to this FAQ.

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1 response so far ↓

  • 1 Ludovic Leforestier // Nov 8, 2011 at 5:50 am

    Good FAQ, I think it answers many questions that AR pros are sometimes afraid to ask.

    Comment though: it would be good to also detail when and why the MQ’s transition to/from Marketscopes.

    While I think the MQ methodology is solid, even though it could be more granular (from a geographic standpoint) and transparent, the Marketscope on the other hand is a uni-dimensional rating. My personal view is that it doesn’t reflect very well the positioning of evaluated vendors (because it implies that they’re ranked from bad to good) and by extension I’m not sure it provides an actionable advice to end-users.