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Gartner for Marketers

Gartner for Marketers

Tag archive for: online

Zune Subscribers Get (Feels-like) Free Love

November 20, 2008 | 1 Comment

In addition to lowering prices on its family of flash-based Zune personal media players earlier this week, Zune and its subscriber service, has gone straight past value-proposition marketing to the “freemium” handout. To-date, the Zune’s music service comprises an online …