Tag archive for: online media

How Instagram Monetizes Its Popularity: Selling You Out?

December 18th, 2012 | No Comments -->

Update: Well, at least the folks at Instagram are listening.  The company did a reasonable job of explaining the intent of the change in policies and made clear they aren’t looking to sell users photos.  However, I think the lessons I mentioned are still worth considering. So many teaching moments wrapped up in the news that Instagram’s terms… Read More

The Power of the “Second-Screen” Super Bowl Ad Inventory Nearly Sold Out

December 12th, 2012 | No Comments -->

Perhaps some folks might be surprised to see the news that ad inventory for the stream of the upcoming Super Bowl (and I like the 49ers chances of being in that game, by the way) are nearly sold out.  Why? Advertisers are wising up to the fact that consumers are using those second-screen apps we’ve heard… Read More

Google Makes Lemonade from Lemons: Music Beta by Google

May 10th, 2011 | No Comments -->

Have you heard that Music Beta by Google is now available – if Google grants you permission to use their “beta”? Check it out here.  Google wants to make listening to music “…a much better experience,” according to “Chris” who is the talking head who describes the Music Beta from Google in the video that… Read More

EIDR: A Much-needed Standard for Licensing and Online Distribution

November 7th, 2010 | No Comments -->

At first glance, the Entertainment ID Registry (EIDR) strikes one as one of those consortia that could easily end up claiming to want to work together as an industry to solve common problems , but either out of disinterest or distrust, never quite pull off codifying and spreading whatever standard was originally desired. Yet, I’m… Read More

World Series 2010 and the Options for “Live” TV

October 27th, 2010 | No Comments -->

As the World Series gets ready to take over more than a few news cycles in the coming week or so, it’s interesting to consider how consumers will watch and track the series. It’s possible that the 2010 World Series will be remembered not just for the games themselves but also as being a milestone… Read More

Hulu Plus: You Can Pay?

June 30th, 2010 | 2 Comments -->

So now we’ll get an answer to the $9.99 question: will making TV shows available on consumer PCs and portable devices be enough to get those consumers to pay directly for TV shows? Shows they’re probably already getting for free or through their service provider. OK, wait, let’s put a real fine point on this… Read More

DRM, Copy protection, Copyright Law and Consumers

October 1st, 2008 | No Comments -->

 What an interesting confluence of events this week. . . If anyone ever needed proof of the notion that lawyers are the only stakeholders making money on the analog-to-digital/physical-media-to-digital transitions for the media, the last couple of days should be confirmation. First, RealNetworks releases its DVD-copying software, RealDVD, today. The software download lets a user… Read More