Tag archive for: Mobile Advertising

Mobile Advertising in Acendence: $24 billion by 2016

November 29th, 2012 | 1 Comment -->

Disruption, thy names are smartphones and media tablets.  Just because saying consumer adoption of smartphones and media tablets is disrupting multiple markets and business models is this year’s understatement, doesn’t mean I can’t repeat it. My colleagues Andrew Frank and Stephanie Baghdassarian have updated Gartner’s worldwide mobile advertising forecast this year to reflect that disruption.  Check… Read More